Free Articles

Feel free to share these articles with colleagues, or feature them in your own publications (including my byline and URL, please).

• Crafting the Client Experience -- All about building client trust by setting expectations, following through, and following up.
• The Fluidity of Writing -- What's the secret to fluidity in writing? And how do you put it to work?
• The Heart of Self-Promotion -- Giving yourself away means choosing not a for-profit motivation, but a for-service motivation.
• How to Write a White Paper -- A white paper in the high-tech industry is a technical document that describes how a technology or product solves a particular problem.
• How to Write a Competitive Analysis -- A good competitive analysis is a scouting report of the actual market terrain that your company must navigate in order to be successful.

Copyright (c) 2002-2006 by Michael Knowles. All Rights Reserved.
Contact me by e-mail at , or call 831-531-2896.